Nielsen Consumer IQ Quiz

Insight

Select One

"I want to lose weight and be healthier, but it's hard to keep track
of food and exercise and to know what else I could be doing."
"I'm constantly seeking out ways to make my life
easier and more convenient."
"I want more control over my health, fitness efforts and
lifestyle choices."
"I want an easier way to stay motivated and know that my diet
and exercise efforts are paying off."

Product Name

Select One

Smart Scale
Internet Connected Scale
Web-Enabled Scale

Features

Choose 2

Learns your habits, strengths and pitfalls over time, then constantly updates a nutrition and fitness plan based on what you're most likely to follow through on

Aggregates data from other fitness devices to tell you which eating habits and activities have the most impact on changes to your weight and body make-up

Measures your weight, BMI, fat mass and heart rate, then automatically enters this data into a mobile app that tracks your progress over time

Seamlessly syncs weight and BMI data to other fitness or nutrition apps so that no manual entry is necessary

Displays upcoming fitness classes, walking or racing events, etc. in your local area that could help you achieve your pre-set goals for weight, body make-up, etc.

Recommends foods, recipes or meal plans based on your body weight and make-up to help you achieve your pre-set goals

Reason to Believe

Choose 2

No hidden costs

Award-winning customer service

Free trial

Online and in-store demos available

Keeps your data private and secure

Durable and water/steam resistant over time

Does not cost significantly more than traditional scales

Full money-back guarantee

Works on all your devices, including computer, smartphones and tablets

Build Your Concept

"I want to lose weight and be healthier, but it's hard to keep track of food and exercise and to know what else I could be doing."

Internet Connected Scale

Insight

Product Name

Descriptor

Features

Reason to Believe

Calculating Your Score